Generating Relevant Content for Your Cabinet Dealership’s Blog

Generating Relevant Content for Your Cabinet Dealership’s Blog

If you’re having trouble coming up with content for your kitchen and bath business’s blog, don’t give up.  Sometimes all you need is a different frame of mind, or to ask the right questions. Think everything remodel Put yourself in your reader’s shoes – Try to...
Our New Year’s Resolution – Helping Cabinet Dealers

Our New Year’s Resolution – Helping Cabinet Dealers

It’s finally 2012, and although the outlook may not appear to be as crystal clear as we’d all like, we’ve got some things to look forward to.  With each New Year come new opportunities and responsibilities.  It’s almost as if the New Year is a sort of a reset button...
Solving the Top 15 Cabinet Dealer Marketing Mistakes

Solving the Top 15 Cabinet Dealer Marketing Mistakes

The last place a kitchen and bath industry professional wants to invest these days isn’t necessarily their kitchen and bath inudstry software.  As it turns out, marketing isn’t something that really hits the radar for most cabinet dealers, contractors or...
How To Reward Your Crew and Keep Morale High

How To Reward Your Crew and Keep Morale High

The kitchen and bath industry is intricate and challenging – we don’t have to tell you that. Because of this, every role within the company is extremely important.  From sales representatives to product specialists, each department needs to pull its own...
Solving the Top 15 Kitchen Sales Mistakes

Solving the Top 15 Kitchen Sales Mistakes

There are always challenges that come with a career in sales – so many that it is often hard to pin down the the exact reasons why you might be failing. In the kitchen and bath industry, sales strategies are usually all over the place.  Cabinet salespeople and...
An Ode to Equilibrium’s First Birthday

An Ode to Equilibrium’s First Birthday

You organize clients While keeping track of leads And show real-time dashboards To help cabinet dealers succeed You have calendars to schedule Every stage of the deal And eliminate need for paper It almost feels surreal You allow for placing orders EDI, fax or email...